Our Mission
Enabling tomorrow’s sustainable production and robotics through the development of revolutionary adaptive AI control and optimisation systems.
Our Vision
Discovery and harnessing the transformative power of adaptive intelligence to build a future where smarter technologies work for our planet and its people.
Meet the Executive Team
Dr. Matthew Carr
Chief Executive Officer & Co-founder
Matt completed his PhD in Plasma Physics and Nuclear Fusion Technology at the University of Sydney, Australia.
Dr. Alex Meakins
Chief Technology Office & Co-founder
Alex completed his PhD in Fusion and Plasma Physics at Imperial College London, UK.
John Shaw
Chief Operations Officer
Patrick Cohen
Chief Finance Officer
Daniel Coetzee
Dr. Obadah Zaher
Vice President:
Product Management
Obi completed his PhD at the University of Strathclyde in Advanced Control System Design and held product management leadership roles in large corporates such as Spirax Sarco and Cavendish Nuclear
Dr. Matthew Carr
Matt completed his PhD in Plasma Physics and Nuclear Fusion Technology at the University of Sydney, Australia.
Dr. Alex Meakins
Chief Technology Office & Co-founder
Alex completed his PhD in Fusion and Plasma Physics at Imperial College London, UK.
John Shaw
Chief Operations Officer
John has 30+ years experience leading product management and software engineering teams, having worked in startups and corporates such as IBM, Microsoft and Sophos.
Patrick Cohen
Chief Finance Officer
25 years of international experience as CFO in fast growth companies. 16 years in the high value instrumentation and controls markets. Decades of experience in new technologies and their application to industry.
Daniel Coetzee
Dr. Obadah Zaher
Vice President:
Product Management
Obi completed his PhD at the University of Strathclyde in Advanced Control System Design and held product management leadership roles in large corporates such as Spirax Sarco and Cavendish Nuclear
Meet the Board
Dr. Stephen Cook
Steve holds 24 years of deep / clean tech experience at BP, leading commercial innovation including scale-up and corporate venture units. He spent the last 6 years as chairman, NED or advisor to hi-tech businesses.
Michael Dolbec
Michael is a venture industrialist focused on the digital transformation of industries through augmentation of human expertise with machine data and AI. He previously held investment leadership roles at: GE, LG Electronics, Orange, 3Com and IBM.
Dr. Charles Haythornwaite
Charlie has a passion for how emerging technology can solve problems that matter and devising marketing strategy to successfully establish new startups. He has led multiple successful investments and sits on the boards of many hi-tech companies.
David Mushin
David brings a wealth of business experience and industrial expertise from a highly successful career in industrial automation and software. Highlights include EVP at Aspentech, COO at Hyperion, Chairman & CEO at Broner Metals and Executive Director at Greycon.
Prof. Rob Buckingham FReng OBE
Rob has a successful career in robotics that has included lecturing, co-founding a robotics company and currently serving as an executive director for the UK Atomic Energy Authority as the head of RACE (Remote Applications in Challenging Environments) for the last decade.
Dr. Stephen Cook
Steve holds 24 years of deep / clean tech experience at BP, leading commercial innovation including scale-up and corporate venture units. He spent the last 6 years as chairman, NED or advisor to hi-tech businesses.
Michael Dolbec
Michael is a venture industrialist focused on the digital transformation of industries through augmentation of human expertise with machine data and AI. He previously held investment leadership roles at: GE, LG Electronics, Orange, 3Com and IBM.
Dr. Charles Haythornwaite
Charlie has a passion for how emerging technology can solve problems that matter and devising marketing strategy to successfully establish new startups. He has led multiple successful investments and sits on the boards of many hi-tech companies.
David Mushin
David brings a wealth of business experience and industrial expertise from a highly successful career in industrial automation and software. Highlights include EVP at Aspentech, COO at Hyperion, Chairman & CEO at Broner Metals and Executive Director at Greycon.
Prof. Rob Buckingham FReng OBE
Rob has a successful career in robotics that has included lecturing, co-founding a robotics company and currently serving as an executive director for the UK Atomic Energy Authority as the head of RACE (Remote Applications in Challenging Environments) for the last decade.
Our Founder’s Story
Academia
After successful early careers in academia, aerospace and scientific research, Matt and Alex first met at the UK Atomic Energy Authority (UKAEA) in 2013. They worked as senior physicists at the Culham campus where they performed novel research in advanced statistical techniques, algorithms and physical modelling for nuclear fusion. They quickly became friends through a shared passion for AI, data science and plasma physics.
Innovating
Over many years Matt and Alex watched the AI boom and resurgence that began with DeepMinds 2013 breakthrough of AI playing Atari. Although AI technology has found many big successes in image analysis, speech recognition and now LLMs, it’s notable that conventional AI has so far failed to make an impact in control systems. Alex did his PhD in neuroevolution, an advanced AI technique that allows the incorporation of biologically inspired ideas such as neuroplasticity. Alex believed that these ideas held the key to making neural networks that can learn and adapt at the edge.
Luffy AI
Matt & Alex decided to cofound a startup company around a new approach to AI control and optimisation in 2019. They co-founded Luffy as a team spinout of UKAEA and began developing their unique adaptive intelligence framework, focusing first on robotics applications and later moving into industrial process control & optimisation. A shared passion for technology, breakthrough performance and environmental sustainability has helped Matt and Alex build a highly sophisticated technology and organisation that is energised to deliver transformational value for the industrial and robotics sectors.
Funded by
Join Our Team
We are always looking for new talent. If you would like to send us your CV, please send an email to careers@luffy.ai
Luffy AI’s Commitment to Sustainability
Get in Touch
We work with your team to develop system models and a training curriculum that accommodates physical tolerances, safety limits, process scenarios and control uncertainties, while simultaneously and continuously optimising around your value drivers.
Get in Touch
We work with your team to develop system models and a training curriculum that accommodates physical tolerances, safety limits, process scenarios and control uncertainties, while simultaneously and continuously optimising around your value drivers.